We’re thrilled to announce that Storyfolk has again been recognised as Australia’s leading branding agency for not-for-profit organisations by Clutch, a global B2B ratings and reviews platform.
For the third consecutive year, we’ve been named Australia’s #1 NFP branding agency, and this year, we’re proud to rank 4th globally in Clutch’s Top 100 Branding Companies for Nonprofits. This recognition highlights that working with clients who you believe in really does make all the difference to creating long-term impact, better work and stronger partnerships.
Award criteria:
Clutch’s rankings are based on a rigorous evaluation process, which includes:
- Company experience and case studies
- Industry recognition and awards
- Market presence and reputation
- The overall quality of work delivered
- Verified client reviews
- Interviews (via the phone) with key stakeholders from some of our NFP project work to discuss the process, pricing, effectiveness, outcomes, and impact.
The Top 10 NFP Branding Agencies from around the world:
- Elevation – Portland, OR, USA
- Mekanic – Alexandria, VA, USA
- Embark – Corona, CA, USA
- STORYFOLK – Melbourne & Torquay, VIC, AUSTRALIA
- Teal Media – Washington, DC, USA
- Constructive – New York, NY, USA
- Matchstic – Atlanta, GA, USA
- The House London Ltd – London, UK
- Good Stuff Partners – Larkspur, CA, USA
- KOBU Agency – Faro, Portugal
A reflective story from our Creative Director/Co-founder, Sarah Gross:
“When Cass and I were baby designers in design school, we volunteered for AGIDEAS, the world’s largest international design conference. It brought some of the most brilliant creative minds to Melbourne, and we were in complete awe of the work being produced. I still remember meeting my design idols such as Nevil Page, Marian Bantjes, Ian Anderson, David Berman, Dana Arnett, Mauro Porcini, and Gemma O’Brien, to name a few. Seeing the level of thinking, craft, and impact that design could have on a global scale was nothing short of transformative. Those experiences really have shaped us, probably more than we even realised. It taught us to think bigger, to push creative boundaries, and to always strive for impact. And now, all these years later, to see Storyfolk recognised alongside some of the best agencies in the world? (!!) It’s surreal. A real “pinch me” moment. Sometimes its hard to “see the trees through the forest” when running a business so this really is something for us to stop, pause, reflect and CELEBRATE! A huge shoutout to Clutch for this honour.
Of course. We need to thank the incredible not-for-profit sector and our clients for believing in us, choosing us usually over much larger agencies and staying with us over the years. Your support means more than you realise. . We know how much thought goes into choosing the right agency; how important it is to make every NFP dollar count. The trust you place in us is something we never take for granted. Working in the NFP space has shaped us in ways we never expected. It has challenged us, deepened our thinking, and refined our processes, not just for our NFP clients, but across all of our client work. It’s been a win-win-win. So, to our clients, supporters, and team…thank you. This recognition belongs to all of us”
Why this matters
This recognition by Clutch goes beyond creative excellence as it reflects our deep expertise in the not-for-profit sector, and our proven ability to drive meaningful change.
- Proven capability
We deliver more than good design; we deliver results that shift narratives, engage communities, and support long-term impact. - Sector expertise
We understand the nuance of working with complex systems, diverse stakeholders, and sensitive subject matter; from research to advocacy to healthcare to space tech.. - Independent validation
This recognition is based on verified client interviews and outcomes; a rigorous, third-party endorsement of our work. - Strategic alignment
We help align your brand and communications with your mission, values, and organisational goals, not just aesthetically, but systemically. - Trusted by purpose-led organisations around the world
Organisations like The National Centre for Action on Child Sexual Abuse, Street Child of Nepal, Mental Health First Aid Australia, Sparkways, InLife, Deaf Australia, Gender and Disaster Australia, and Women with Disabilities Victoria (and many more) entrusted us to steward their stories with care, clarity, and credibility. (Thank you!) - Design for systemic change
We specialise in inclusive, human-centred design that translates complexity into clarity; supporting engagement, policy, and public trust. We not only great brands that look amazing, but they’re designed for greater real world impact… and thats what we’re most proud of.
This recognition reinforces what our partners already know: we understand the complexity of the NFP landscape, and deliver work that’s built for real-world impact. We are also really passionate about this space, and really passionate about using our time, resources and expertise within this space.
Ready to make a bigger impact?
If you’re a not-for-profit or purpose-led organisation looking to elevate your brand and drive real change, we would love to arrange a conversation. Please reach out to us at hello@storyfolk.com.au or feel free to send Sarah an email directly with a little more context about your organisation, goals and painpoints sarah@storyfolk.com.au

Explore our Not-for-Profit branding services
At Storyfolk, branding is about more than design — it’s about clarity, impact, and connection. Our Not-for-Profit Branding & Strategy Services are built to help organisations boost engagement, visibility, and long-term impact. If you’re looking to refine your story, sharpen your positioning, or amplify your cause, our specialist team is here to help.
Website design & UX for NFPs
A strong brand needs a digital home that works just as hard. We also specialise in Not-for-Profit Website Design & UX, creating inclusive, user-friendly platforms that inspire action, support donations, and build trust. From responsive layouts to accessible design, we ensure every interaction counts.
Recognised year after year
This isn’t the first time Storyfolk has been recognised by Clutch. Last year, we were proud to be named Australia’s Leading Nonprofit Brand Consultancy — ranking #1 in Australia and #4 globally for 2024.
Back in 2023, we were also rated a Top Branding Company for Non-Profits, reflecting the consistency and impact of our work in this sector.





