Kuranga Native Nursery Rebrand: New Identity, Retail Experience, Restaurant Design & Website

Kuranga's branding applied to business card elegantly stylised with handcrafted bowl

Kuranga Native Nursery Rebrand Bringing to life Australia’s largest native nursery with a comprehensive rebrand. Brand guidelines / Font Creation / Videography / Photography / Print Design / Digital design / Signage + Wayfinding / Illustration / Copy Writing Award winning design Silver Award in Illustration and Typography category Better Futures ’23 Awards Shortlist Award […]

Morning Rocket coffee: Bold branding and packaging with a social mission

Eye-catching packaging design for Morning Rocket, integrating vibrant, purpose-driven visuals.

Morning Rocket Coffee Morning Rocket coffee: Bold branding and packaging with a social mission Challenge Turning coffee into a force for good. Morning Rocket set out to transform coffee from a simple beverage into a tool for social change. The challenge was to create a standout coffee brand in Melbourne’s competitive market while empowering Myanmar’s […]

Shhh Silk – A Holistic Brand Evolution for eCommerce

Shhh Silk brand and graphic design applied to packaging design by Storyfolk, a branding and graphic design studio in Melbourne

Shhh Silk – Rebrand for eCommerce A holistic brand evolution: Shhh Silk embracing change. Brand Identity / Art Direction / Strategy / Photography / Style Guide / Packaging Shhh Silk is dedicated to enhancing customers lives through the power of sleep and self-care. We were brought on to reassess and reposition Shhh Silk—from strategy and […]

Narava – Strategy and Branding for Sustainable Furniture Store

Narava A sustainable furniture brand that is hand-crafted in every way; from product to branding to unboxing. Brand Identity / Art Direction / Strategy / Photography / Illustration / Animation Challenge Crafting a Sustainable Narrative for Narava Narava, an Australian sustainable furniture brand, faced the challenge of marrying desirability with ethical sourcing in response to […]

Rebranding Chubb’s LifeBalance: A bold sub-brand for a global insurer’s health app

Chubb Insurance Rebranding Chubb’s LifeBalance: A bold sub-brand for a global insurer’s health app Brand guidelines / Illustration / Campaign / Copy Writing / Publication / Digital design / Iconography / Infographics / Social media Challenge Chubb, a prominent global insurer operating across 50 countries, approached Storyfolk with a unique challenge: to develop a creative […]

Brosa’s Creative Twist on Christmas: Retail Campaign Design in Melbourne

Prize giveaway on campaign visual with vibrant illustrations on social media post

Brosa – Retail Campaign Design Brosa’s Creative Twist on Christmas: Retail Campaign Design in Melbourne Campaign / Art Direction / Social Strategy / Photography / Illustration / Animation Challenge In 2020, Brosa, a prominent Australian furniture brand, approached Storyfolk, our Melbourne-based design agency, to create a unique and heartwarming Christmas campaign. In the midst of […]

Noble Bootleggers Brand and Packaging for an Art Deco Inspired Gin Distillery

Noble Bootleggers Brand and packaging for an Art Deco inspired Gin Distillery. Brand and packaging for an Art Deco inspired Gin Distillery. Brand Identity / Illustration / Print Design / Packaging / Creative Direction Previous Next Challenge Noble Bootleggers, a family-owned gin distillery in South-Western Victoria, sought to enhance their market presence and redefine their […]

MDRN DEITY – Blurring Gender Lines to Create a Modern Jewellery Brand

MDRN DEITY genderless jewellery branding designed visual of logo and art direction

MDRN DEITY Jewellery eCommerce Branding Blurring the lines of gender to create a Modern Jewellery brand. Brand Identity / Illustration / Strategy / Packaging / Art Direction / Website Previous Next Challenge Redefining Gender in Accessories Market MDRN DEITY, an underground Melbourne boutique, aimed to disrupt the accessories market by embracing a genderless approach to […]

Nourishing Neighborhoods: Vegan Bakehouse’s Branding Pursuit in Detroit

Vegan Bakehouse Nourishing Neighborhoods: Vegan Bakehouse’s Branding Pursuit in Detroit Brand Identity / Art Direction / Strategy / Experiential The Vegan Bakehouse approached us to bring the brand to life with a clear strategy and consistent branding. Their mission is to bring the community together through the power of thoughtful food. Detroit has had a […]