Award-Winning Infographic Design for the Australian Deaf Census
Turning Complex Data into Accessible Advocacy and Systems Change The Australian Deaf Census infographic design created by Storyfolk for Deaf Australia have received major recognition across state, national, and international levels, positioning this work as a leading example of systems based social design and large scale data visualisation for public impact. This project demonstrates how […]
Annual reports that tell stories, build trust and show impact
An annual report is more than a collection of achievements, numbers and milestones from the year gone by. It’s impact by design. For purpose-led organisations, not-for-profits and community-focused teams, it is a chance to pause, reflect and share the moments that matter most. The people behind the work. The progress made. The challenges overcome. And […]
Stakeholder Communication: Why Peak Bodies Struggle to Translate Policy for the Public
At Storyfolk, we work with peak bodies and leading not-for-profits across Australia. Across sectors, we keep seeing the same challenge surfaces: stakeholder communication It is not a lack of intelligence, rigour or intent. It is a translation gap. Policy is developed. Research is commissioned. Frameworks are agreed. Then communication is treated as the final step […]
Born Brave Appeal | Mercy Health Foundation Fundraising Campaign
Born Brave Appeal — Mercy Health Foundation Building a $1M+ fundraising platform for one of Australia’s leading neonatal intensive care units. Brand Strategy / Narrative Strategy / Fundraising Strategy / Campaign Concept / Naming / Tagline Development / Visual Identity / Brand Guidelines / Storytelling Framework / Raisely Skin / Fundraising Campaign / Print & […]
Storyfolk x Gender and Disaster Australia win Gold at the Melbourne Design Awards 2026
Gender and Disaster Australia and Storyfolk have been awarded Gold at the Melbourne Design Awards . The award recognises a brand identity that is helping transform how Australia understands disaster resilience, inclusion, and the gendered impacts of emergencies. This recognition celebrates more than a brand identity. It celebrates a shared commitment to making complex issues […]
Sophie’s Legacy national campaign launch. 24 hours. Over 1,000,000 people reached.
Within 24 hours of going live across Australia, Channel 7 News estimated the campaign had reached more than 1,000,000 people nationally. In New South Wales, early data shows more than 580,000 impressions across a series of guerrilla activations in public spaces… and these numbers are still growing. Driven by Storyfolk’s original fundraising campaign ideas. Over […]
Sophie’s Legacy: National behaviour change campaign for veterinary mental health in Australia
Sophie’s Legacy National behaviour change campaign for veterinary mental health in Australia focused on not-for-profit marketing, fundraising ideas, and brand development. Behaviour change strategy / Not-for-profit campaign / Government communications / Co design / National advocacy campaign Good Design Award Winners in Social Impact Global & Australian Good Design Awards ’24 Gold Winner […]
Born Brave Appeal Launch Event: Raising $1 Million for the Mercy Hospital for Women NICU
Last week, we had the privilege of attending the Mercy Health Foundation Mother’s Day Lunch and witnessing the launch of a campaign incredibly close to our hearts: the Born Brave Appeal. “Some babies are born brave. But they shouldn’t have to fight alone.” Created to support the Mercy Hospital for Women’s Neonatal Intensive Care Unit […]
Designing for Influence: How Brands Shape Policy and Systems Change
Most organisations working in policy and advocacy are sitting on genuinely important ideas. Ideas backed by rigorous research, years of expertise, and real stakes. And yet, those ideas stall. They get lost in inboxes, misread in briefings, or quietly deprioritised by decision-makers who never fully grasped what was being asked of them. The problem is […]
From Research to Impact: Positioning a National Leader in Gender and Disaster
Gender and Disaster Australia From Research to Impact: Positioning a National Leader in Gender and Disaster Brand guidelines / Strategy / Naming / Tagline Development / Template Creation / Strategic Plan https://www.storyfolk.com.au/wp-content/uploads/2025/11/GAD_logo-animated_V4-3.mp4 Good Design Award Winnersin Social Impact Global & Australian Good Design Awards ’24 Gold WinnerTechnology BrandingMELBOURNE BetterfutureDesign Awards ’25 Gold WinnerCommunity BrandingMELBOURNE BetterfutureDesign Awards ’26View here […]
