HomeTeam Medical: Empathetic Branding and Strategy for Canadian Aged Healthcare​

Signage shown for HomeTeam Medical: Empathetic Branding & Strategy for Canadian Aged Healthcare.

Hometeam Medical Services HomeTeam Medical: Empathetic Branding and Strategy for Canadian Aged Healthcare Strategy / Positioning / Copy writing / Logo Design / Branding / Visual Language / Art Direction / Website / Illustration / Iconography / Interactive PDF onboarding platform Challenge The challenge lay in crafting a brand that resonated deeply with the aged-care […]

Branding The National Centre for Action on Child Sexual Abuse

National Centre brand design, their logo embossed into a branded green textured letter

Branding the National Centre Redefining Hope and Empathy: The National Centre for Action on Child Sexual Abuse Rebrand Brand guidelines / Strategy / Brand Values / Website Design and Development / Illustration / Infographic Design / Copy Challenge The National Centre faced an immense challenge following the 2017 Royal Commission. The task was twofold: to […]

Local Carbon – Strategic Branding for Climate Focused Startup

Local Carbon – Strategic Branding How Strategic Branding Catapulted Local Carbon (Now Sumday) to Pre-seed Funding Success Brandmark design / Brand pitch deck / Business ideation – Strategy Requirement Local Carbon engaged us to create a compelling visual and verbal brand that would resonate with top climate-focused venture capital firms and inspire them to invest […]

Space Tech Redefined: Branding for Open Galactic to Push the Australian Space Economy Forward

Open Galactic logo and typographic visual language highlighted in branded lockup on image of earth in obit

Open Galactic — Brand Identity Space Tech Redefined: Branding to Push the Australian and Global Space Economy Forward Brand guidelines / Animation / Logo design / Visual language design Australian Design Awards 2024 Gold Winner Technology Identity & Branding Sydney Design Awards 2023 Silver Winner Technology Identity & Branding Melbourne Design Awards 2023 Silver Winner […]

Elevating Project Management: The BOAB Branding Journey

BOAB Project Management – Branding Elevating Project Management: The BOAB Branding Journey Challenge When BOAB Management, a dynamic project management firm in Australia, approached Storyfolk, they sought a complete brand overhaul. Our challenge was clear: redefine BOAB’s brand identity and value system, establishing them as industry leaders in the project management space. The goal was […]

Embracing Diversity: The Evolution of West Recruitment’s Brand Identity

West Recruitment – Branding Embracing Diversity: The Evolution of West Recruitment’s Brand Identity Brand Identity / Art Direction / Strategy / Iconography / Illustration / Animation Challenge West Recruitment approached us to deliver ‘a standout’ brand identity that reflected the personality of the Western Suburbs of Sydney; diverse, connected and passionate. West Recruitment sought to […]

Shhh Silk – A Holistic Brand Evolution for eCommerce

Shhh Silk brand and graphic design applied to packaging design by Storyfolk, a branding and graphic design studio in Melbourne

Shhh Silk – Rebrand for eCommerce A holistic brand evolution: Shhh Silk embracing change. Brand Identity / Art Direction / Strategy / Photography / Style Guide / Packaging Shhh Silk is dedicated to enhancing customers lives through the power of sleep and self-care. We were brought on to reassess and reposition Shhh Silk—from strategy and […]

Narava – Strategy and Branding for Sustainable Furniture Store

Narava A sustainable furniture brand that is hand-crafted in every way; from product to branding to unboxing. Brand Identity / Art Direction / Strategy / Photography / Illustration / Animation Challenge Crafting a Sustainable Narrative for Narava Narava, an Australian sustainable furniture brand, faced the challenge of marrying desirability with ethical sourcing in response to […]

Chubb: Global Insurer’s Creative Campaign Transforming Well-being with a Bold Sub-Brand Design

Chubb Insurance Global Insurer’s Creative Campaign Transforming Well-being with a Bold Sub-Brand Design Brand guidelines / Illustration / Campaign / Copy Writing / Publication / Digital design / Iconography / Infographics / Social media Challenge Chubb, a prominent global insurer operating across 50 countries, approached Storyfolk with a unique challenge: to develop a creative insurance […]

Igniting Change: Sparkways’ Educational NFP Brand Refresh

Stationary design for Sparkways

Sparkways – Brand refresh for education NFP Brand refresh for a 137-year old not-for-profit, creating education pathways across Melbourne and Australia. Brand Identity / Iconography / Brand Guidelines / Print Collateral / Digital Collateral / Signage Igniting the journey of confidence, collaboration, and courage for children and young people. We were engaged by Sparkways (formally […]