We use storytelling and strategic design to elevate, amplify & create exceptional brands.
Services
Identity & Branding
Brand Identity
Strategy
Visual Language
Logo
Naming
Iconography
Brand Guidelines
Rebranding
Content & Creation
Art Direction
Photography
Videography
Illustration
Infographics
Copywriting
Awareness Campaigns
Marketing Campaigns
Print & Packaging
Brand Collateral
Editorial Design
Packaging
Prototyping
Event Design
Signage
Way finding
Digital & Web
Motion Graphics
Web Design/Dev
Responsive Design
Application Design
Ecommerce/Retail
Social Campaign
UI/UX
Testimonials
Clients
Our design thinking approach helps us bring new insight and impactful storytelling to help develop products, services and experiences across a broad range of industries. Some of the clients our team has worked with include.
Approach
Strategic thinking.
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Human-centered design.
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A love for what we do.
At Storyfolk, we create work that matters. Makes you think. That engages. That elevates. That is equal parts strategic as it is creative. We fuse design with strategic thinking by applying human-centered design principles to your project.
Every brand is unique,
as is our approach.
We seek to really understand your brand’s needs, values and to identify what is important. You become part of the evolution of the project as we guide you through each step of the process. Building strong partnerships with our clients leads us to create purposeful work while aligning with your overarching brand goals. Your success is our success.
Our Founders
Sarah Gross
Creative Director/Partner
Sarah brings her exuberant people skills, love of design and ability to see things differently to all facets of her work. She pushes brave ideas through strategic thinking with her multidisciplinary skillset spanning strategy, design, art direction and copywriting.
Sarah is committed to building and supporting brands that have a positive impact.
Cass Mackenzie
Design Director/Partner
Cass is wildly passionate about design and the big ideas. She combines her love of understanding the how and why to create the new. Cass has won multiple awards in the industry and led teams for numerous branding agencies in Australia and overseas before creating Storyfolk.
She believes that design and creative thinking are both such powerful tools; they have the ability to make a change and make a positive impact on society and people’s everyday lives.
We respectfully acknowledge the traditional custodians of the land which we work, the Wurundjeri-willam peoples on the land which we work. We pay respect to their Elders, past present and emerging.