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Storyfolk is a branding and graphic design studio based in Melbourne, Australia. We use storytelling and strategic design to elevate businesses, amplify not-for-profits and create exceptional brands.​

Recent Work

We love partnering with great brands to create exceptional work.

Work

Our featured projects.

Double tap to view the project in more detail.
Chubb LifeBalance
Creating a clear, consistent and refreshing sub-brand for global insurer

BRAND GUIDELINES / ILLUSTRATION / ICONOGRAPHY / COPY WRITING / PRINT DESIGN / DIGITAL DESIGN

Sparkways
Brand refresh for a youth education not-for-profit
BRAND IDENTITY / ICONOGRAPHY / BRAND GUIDELINES / PRINT / DIGITAL / ENVIRONMENTAL DESIGN
Chubb LifeBalance
Creating a clear, consistent and refreshing sub-brand for global insurer
Shhh Silk
A holistic brand evolution: Shhh Silk embracing change
ION BLUE
Renewable energy introduction animation
Sparkways
Brand refresh for education not-for-profit
NSW GOV – Public Works Advisory
Visual Language System and Brand Guidelines
Horizon NL
Renewable energy provider branding 
Shhh Silk
A holistic brand evolution: Shhh Silk embracing change.
BRAND IDENTITY / ART DIRECTION / STRATEGY / PHOTOGRAPHY / STYLE GUIDE / PACKAGINGdiv>
ION BLUE
Renewable energy introduction animation
STORYBOARD / SCRIPT CREATION / ILLUSTRATION / ANIMATION
Horizon NL
Renewable energy provider branding 
BRAND IDENTITY / ICONOGRAPHY / PRINT COLLATERAL / DIGITAL COLLATORIAL / WEBSITE DESIGN
Alto Health
Branding a high-end general practice in Sydney
BRANDING / ILLUSTRATION / WEBSITE / PRINT & DIGITAL DESIGN
Narava
Hand-crafted in every way; from product to branding to unboxing
West Recruitment
A standout brand identity for a leading Sydney recruitment agency
Alto Health
Branding a high-end, patient focussed general practice in Sydney
West Recruitment
A standout brand identity for a leading Sydney recruitment agency
BRAND IDENTITY / ART DIRECTION / STRATEGY / ICONOGRAPHY / ILLUSTRATION / ANIMATION
Narava
Hand-crafted in every way; from product to branding to unboxing
BRAND IDENTITY / ART DIRECTION / STRATEGY / PHOTOGRAPHY / ILLUSTRATION / ANIMATION
“The Storyfolk team are professionals who know their stuff inside and out.

They stay ahead of the market influences, evolving trends to keep us at top-notch standards as well impressively taking time share insights and give guidance along the way.”

Benjamin Boulos
West Recruitment — General Manager



“We felt the connection and their genuine passion to help us succeed with our vision.
Sarah & Cass held our hand throughout the process as this was our first time working with a branding agency. We would recommend Storyfolk to anyone who is seeking more than an agency relationship, the team at Storyfolk felt more like an extension of our family team.”

Olivia
Shhh Silk – Founder & Chief Giving Officer,
“...combining great design ability with their pragmatic approach and genuine values alignment.
Storyfolk were a natural fit for the Sparkways rebrand. They took a multitude of stakeholders and budget restrictions in their stride to deliver a great outcome."

Jacki Reid
Sparkways – Manager
“Amazingly, by completing my rebrand through Storyfolk I actually came to find a greater understanding of my business
…The team at Storyfolk really took the time to understand me and my business from three aspects – it’s history, where I was right now, and where I was planning to take the business.”

Tara Hurster
Tara clinic – Founder

Clients

Our clients vary in size and sector yet share a common theme of taking pride in their brand, striving for innovation and having a positive impact. Some of the clients our team has worked with include.